Circular footwear.

Arshae is a zero waste footwear company powered by 3D printing. Their purpose is to craft beautiful products that inspire a new era of fashion—where style and innovation are driven by inclusivity, social well being, and environmental health; not stifled by it. We developed a clean and bold wordmark that stands for the confidence of the brand and speaks to a visual language found in the fashion industry. We also created an isometric icon to work in tandem with the wordmark, inspired by the tread of a shoe sole as well as the textures created from 3D printing.


Brand Strategy
Art Direction